Book 01
The Lean Agency Blueprint
Scaling to $500k with a Two-Person Team
How to run a six-figure agency without the six-figure overhead.
Coming soon
01
The Lean Agency Blueprint
Scaling to $500k with a Two-Person Team
EFG
Who it’s for
Agency owners who suspect they're hiring their way to a worse business.
The problem it solves
Most agencies scale by adding people — and watch their margins evaporate. Every new hire brings $80k in cost, one more layer of coordination, and a founder who now manages managers instead of doing the work.
What it’s worth
50–80x return
$400k–650k in annual value across overhead, salary, and opportunity cost
What’s inside
A structural playbook for building an agency where two people can do the work of six, where tools and systems do the heavy lifting, and where the founder stays close to the actual craft.
You’ll learn
- 01The three hires that actually increase margin (and the six that don't)
- 02How to build systems that replace coordination, not just document it
- 03The pricing shift that makes lean math work
- 04When to say no to a client who requires more team
- 05The exit strategy built into the model from day one
The book
$9.99
PDF and EPUB. Yours forever.
Best value
The bundle
$39
- The book (PDF + EPUB)
- Team structure templates
- Agency overhead audit spreadsheet
- Hiring decision framework
Want to know when it ships?